Good. Protect the real thing!
The Inspector General’s Department of the Italian Ministry of Agriculture announced today that the world famous Harrods department store in London had removed from its shelves a lot of olive oil which falsely claimed to be made in Italy.
The swift cross-border action was allowed by EU rules in force.
Frauds related to the fake attribution of Italian origin to products are widespread all over the world, and their contrast is understandably a priority for any Italian Government.
Even in Italy itself, you can find fake domestic products. Checks over food and beverages, however, are between the strictest in the world. A specially dedicated branch of the police even exists for this purpose.